Ted Baker is a British fashion brand founded in 1988 by Ray Kelvin. Initially starting as a menswear store in Glasgow, the brand quickly gained a reputation for its quirky yet sophisticated style, known for attention to detail and playful use of patterns and colors. Over time, Ted Baker expanded to include women’s wear, accessories, footwear, and homeware. The brand prides itself on its unique blend of classic British elegance and contemporary flair, offering collections that embody a mix of traditional craftsmanship and whimsical, modern twists. Ted Baker is now a global lifestyle brand recognized for its distinctive aesthetic.
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